Welcome to this week’s edition of The DesAI Digest. We’ll cover:

  • 🤖 AI Tactic = Google can do UI Design for you!

  • ⚡️ Execution Insight = Spreading peanut butter is not a strategy

  • 🧠 Curiosity Corner = I designed a board game!

  • 💼 Job Board = Want to make $280,000?

🤖 AI Tactic

Google can do UI Design for you!

I’ve recently become interested in digital memoir tools like Storyworth.

I wanted to see if I could create my own. I began by using Gemini to do deep research on the competitors in this space, identify the key features, and develop a product specification.

Here’s the prompt:

If you want the prompt + tool, please sign up for the newsletter :) 

If you want a taste, these are just 3 of the 13 screens that the AI designed for me.

⚡️ Execution Insight

Spreading peanut butter is not a strategy

That silly title is a callback to an incredible memo that Brad Garlinghouse wrote as a SVP at Yahoo.

Turns out spreading peanut butter (i.e. resources) thin across everything at your company is not a viable strategy.

In the memo, Garlinghouse described the strategy of Yahoo in the mid 2000s:

Our inclination and proclivity to repeatedly hire leaders from outside the company results in disparate visions of what winning looks like — rather than a leadership team rallying around a single cohesive strategy.

I've heard our strategy described as spreading peanut butter across the myriad opportunities that continue to evolve in the online world. The result: a thin layer of investment spread across everything we do and thus we focus on nothing in particular.

I hate peanut butter. We all should.

Brad Garlinghouse

When I wrote about the source of strategy, I tried to explain that strategy is a set of choices to achieve your vision. Without a single unifying vision — or worse yet, a set of leaders who disagree on the vision — you will end up spreading your resources thin, like peanut butter.

The solution is to repeat the desired end state early and often; you should be annoyed by how much you hear yourself saying it.

In any case, Yahoo didn’t listen to this memo and has faded into a footnote in tech history.

🧠 Curiosity Corner

I designed a board game!

Here are some components from my game, Soma.

When ChatGPT Deep Research first came out a year ago, I struggled to know what to do with it. I didn’t want to chance using it on a work project if it would make mistakes.

So I used it to design a board game, combining turn-based strategy with Indian mythology and Lovecraftian horror. This became my hobby and I now have prototypes that I’m collecting feedback on.

AI enabled me to turn an idea into a reality, despite the fact that I don’t have an artistic bone in my body. If there’s something you’ve been wanting to do, I encourage you to just do it. The barriers to entry are lower than ever today.

💼 Job Board

Want to make $280,000?

Here are the 3 most interesting remote job openings I’ve seen this week:

If you want the jobs, please sign up for the newsletter :) 

That’s it for this week.

-Rahul from The DesAI Digest

P.S. Reply back to this email with a business challenge you’re facing! I’d love to help.

P.P.S. if you liked this, forward it to a friend. And if you hated it, forward it to an enemy.

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